Coaching for Swiss CEOs before the Asia leap
You want to build or deepen an Asia business. Before the operational step comes clarity — about the culture, the negotiation, the people, the risks. We coach you and your key people through exactly this phase. Deepest expertise in India, complemented by Vietnam, Thailand and Singapore.
Strategic advisory for entering Asia's growth markets. From regulatory setup to go-to-market. Deepest expertise in India — that is where our network is strongest and our operational track record longest.
Access to established and emerging General Partners (GPs) across venture capital, growth equity and cleantech throughout the region. Particularly deep with Indian GPs — we identify funds, enable allocations and support institutional due diligence.
Vetted manufacturing and sourcing partners across Asia with quality assurance and compliance checks. Strongest track record in Indian industrial ecosystems, complemented by Vietnam, Thailand and further markets.
Distribution of Swiss products in Asia's booming consumer markets — distribution networks, e-commerce platforms, local brand stewardship. India as the primary focus market.
Acquisitions of or equity stakes in Asian companies — with target identification, valuation support and transaction management. Deepest mandate experience in the Indian market.
We make sure your communication, negotiations and partnership approach are tuned to Asian business cultures. The team's Indian heritage as an anchoring advantage — cross-cultural expertise that has been honestly lived.
Asia-Ready?
From more than 30 years of work between Swiss and Asian business cultures we have learned: those who can answer these five questions clearly are ready. Those who still hesitate should sort first — not start.
Machinery, skills, supply chains, quality standards. Whoever answers “we’ll figure it out” risks the first 12 months.
India, Singapore, Vietnam, Thailand, Japan — each market has its own rules, incentives and waiting times. Compare, yes — but a decision must come.
Buying land means 12–24 months waiting for permits. Leasing means faster, less control. Without a decision, you cannot move.
Asia does not reward ten parallel initiatives. Whoever tries burns cash and trust at the same time. Focus or stay home.
Asia is not plug-and-play. It is intense, high-stakes, and demands full executive attention. Anyone who thinks they can run it on the side has already lost.
If you answer two or more questions with “not yet”, that is not a problem — it is the reason we begin with a coaching conversation, not a mandate. We help you sort before you invest.
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